The Bachelor Marketing

The Business of "The Bachelor"

The Business of "The Bachelor"

In the age of reality stars and reality television, few shows capture public attention like The Bachelor. With its mix of romance, drama, and exotic locations, it's no wonder that tourism boards and destinations around the globe are eager to collaborate with the franchise. In this post we'll explore why The Bachelor franchise is such a powerful tool for destination marketing and take a deeper look into why tourism boards choose to partner with the show.